‘Sup folks? I’ve been months away, but I’ll post a lot of things retroactively. I promise. For now, here’s the redesign for e|ou’s website to fit WordPress standards. I did it on february, and went online on march (coded and assembled by Rich Venâncio). It was lightning fast, but it’s still worth posting, being the 5th institutional site I design for the agency.
You can visit and browse it here (Portuguese only). There are some neat features in the front and backend developing, as the awards page (with real time sync with the portfolio, case studies and clients page), and some other nice stuff. I’m not entirely sure with what I should illustrate this post, so I just made some sort of mosaic for you guys.
Nonsense header image is nonsense. Anyway, this post is meant to showcase what is becoming a relic these days: a fully flash website. In my defense, It wasn’t meant to feature on any mobile platforms, or be optimized for any search engine. It was all about a fixed target, and a loose informative feat. to get people to understand what the Association is. Oh, of course, Aberje is the Brazilian Association for Enterprises Communications, in simple words, an Institution to all things Endomkt and Internal (HR) Management. They failed to make their own associates aware of their benefits, so in the verge of their 40 years anniversary they asked for this site.
In the end, since the identity of the campaign had a strong “Bauhaus” esque (as you see above), the smoothly animated transitions provided by Flash were quite welcome.
Better than hear about it, see it in motion.
Here are shots from the homepage, and some internal ones:
This last one is straight from the Statement’s page, for which I did some editing as post-effects. Worth seeing it, I guess.
That’s it for now. More silly sites on the way…
From the “posting very old stuff, worthy stuff” series, this one was an underrated (by the business people) case that ended being a sucessful blast. But that’s not why I hold this project so dear. Yeah, it got an international award too (DMA Echo Leader Awards, if you mind), but what matters to me is only this: It was hella fun to do.
There wasn’t too much attention around it, simply because it started as the Mission Impossible itself: Introduce the world known Akamai’s web hosting and optmizing services to the unaware brazilian customer, while using a damn old Santa Claus gift plush Exceda (Akamai representant) had left and wanted to get rid of. It was barely close to Xmas, and even with a low budget, I decided to push this forward with a really straightforward flash game, built entirely upon the concept of “Understand how Santa manages to attend to so many sites at the same time without crashing”. A stupid analogy that turned out as the perfect excuse for a casual, addicting flash game.
I made the hotsite (not such a hotsite, it’s still up) around this game (same for the rest of the campaign), and bingo, we had a winner. From nothing.
Above you see the front page of the case, which we called “Xmas Ops” or “Santa’s Ops”. But you can see it in motion here (at least it is on air by the day of this post).
But there is more… :] The “fun to do” factor mentioned above is mainly due to the polish and care given to this little Flash Game.
I took my time (not a fairly amount of it, though) to model the Santa Claus in Maya, exactly like their silly little doll, and made all the cutscenes and in game animations there. So it’s like the new retro gaming trend: old school ‘arcady’ side-scroller but fully 3D rendered. I made a quick montage of these cutscenes:
But these ain’t nothing without the gameplay, which was crafted to AWESOME! That’s why I insist: you must play it!
The guys at AnimaGames surely know their game, and made quite an effort with the ActionScript on this one. I assisted on programming it a bit, but I was mainly the art and creativity director, a damn proud one.
How could I not be? I still have a blast when I play it, never gets old!
